Choosing a platform through which to host your blog is not only the first step in the process of starting a successful blog for your business – it is also the most important! Without a blog-hosting site that you feel comfortable using and are confident will meet your needs in both the short and long term, you will find yourself frustrated and ready to give up on blogging early into your blog-writing venture.
Space: Make sure that your host site has enough web space to support your blogging needs. Consider the number of pictures you will use on your blog, as well as how often you will post sound files, video clips, animated images, etc. In addition to making sure your blog isn’t slow to load in the beginning, this tip is also important so that there is space to expand as your blog begins to grow over time.
Limitations: In the same vein, be sure to check file size and type limitations. Be sure that your needs are covered by making sure you are able to upload the types of files you want (i.e. gif, jpeg, pdf) and that there are reasonable limits on the sizes of the files you are permitted to upload to your blog.
Reviews: Spend time reading reviews from other bloggers. Explore what other blog writers in similar fields have to say about the blog hosts you are considering.
Stick with Free: With a large amount of free blog-hosting sites that are widely used today, paid sites such as Squarespace or Typepad are most likely unnecessary for your blogging needs. Avoid committing to hosting sites that charge a monthly fee unless you are sure that one of the free alternatives will not work for your business.
Customer Service: Take a moment to look into how customer service issues are handled within the blog-hosting company you are considering. Are representatives available to answer questions or help with problems that arise? During what hours is customer service provided? How quickly does the service respond to questions and concerns?
By following the advice in this blog and doing some research to be sure your blog-hosting site meets your needs, you are building a firm foundation for your business blog that is sure to kick-start your blogging venture and get you moving on to posting well-planned, interesting content in no time at all!